McLaren Shenzhen named McLaren Automotive China Retailer of the Year 2017

14 May 2018

  • McLaren Shenzhen crowned McLaren China Retailer of the Year 2017
  • The fourth edition of the Awards recognises business performance and outstanding customer service
  • Record year for Shenzhen dealer achieving 15% of the high luxury segment in Guangdong Province in 2017

McLaren Shenzhen has been named McLaren Automotive China Retailer of the Year 2017 in recognition of its high standards of business operation and achieving an outstanding 15% of the high luxury segment market share in Guangdong Province during 2017.

The McLaren Retailer of the Year Programme has been running since 2015 to distinguish locations representing the highest business standards and strong sales performance. The 2017 edition saw entries across the entire McLaren retailer network, comprising 86 locations in 31 markets. All contenders were meticulously benchmarked and assessed in key areas such as sales, customer service, after sales and marketing and McLaren Shenzhen subsequently emerged as the brand’s China Retailer of the Year 2017.

“I would like to congratulate McLaren Shenzhen on claiming the McLaren China Retailer of the Year award,” said Dan McElholm, Managing Director of McLaren China. “2017 set new records for our entire China retailer network with strong sales performance and McLaren Shenzhen stood out for demonstrating the highest standards in marketing, customer service and aftersales. This achievement is a testament to the strength of the Shenzhen team and I look forward to working together to make 2018 another successful year.”

McLaren Shenzhen has been operating since 2014 and recently moved to a state-of-the-art showroom incorporating a dedicated service centre. It is operated by Bright Focus Group.

McLaren Shenzhen is located at following address:
113 Phase, 2 South Block, One Shenzhen Bay, No.3088 ZhongXin Road, Nanshan, District, Shenzhen, P.R. China

For more information on the award-winning range of McLaren sportscars and supercars, visit: http://cars.mclaren.com/.

Ends

Notes to Editors A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press

About McLaren Automotive:
McLaren Automotive is a creator of luxury, high-performance sportscars and supercars.

The company, launched in 2010, is now the largest part of the McLaren Group.

Every vehicle is hand-assembled at the McLaren Production Centre (MPC) in Woking, Surrey, England. 

The company has three defined product families: Sports Series, Super Series and Ultimate Series which are retailed through over 80 retailers in 30 markets around the world.

McLaren is a pioneer that continuously pushes the boundaries. In 1981, it introduced lightweight and strong carbon fibre chassis into Formula 1 with the McLaren MP4/1. Then in 1993 it designed and built the McLaren F1 road car - the company has not built a car without a carbon fibre chassis since. As part of the Ultimate Series, McLaren was the first to deliver a hybrid hypercar, the McLaren P1™.

Announced in 2016, the company’s Track22 business plan will see the company invest £1billion in research and development to deliver 15 new cars or derivatives by the end of 2022, of which at least half will be hybrids.

2017 saw the company launch further models in line with Track22 including the second-generation Super Series, the 570S Spider and the McLaren Senna.

To support the development, engineering and manufacture of its range of innovative sportscars and supercars, McLaren Automotive partners with world leading companies to provide specialist expertise and technology. These include AkzoNobel, Kenwood, Pirelli and Richard Mille.

McLaren Group:
The McLaren Group is a global leader in luxury high performance and technology and comprises three principal businesses: Automotive, Racing and Applied Technologies.

Further information:

Wayne Bruce
Global Communications & PR Director | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7768 12429
Email: wayne.bruce@mclaren.com

Daniel Golding
Global Head of Corporate Communications | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7717 450469
Email: daniel.golding@mclaren.com

Paul Chadderton
Global Product Communications & PR Manager | McLaren Automotive Limited
Phone:+44 (0) 1483 261500
Mobile: +44 (0) 7990 776749
Email: paul.chadderton@mclaren.com

Adam Gron
Senior Press Officer - UK | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7827 081 770
Email: adam.gron@mclaren.com
Twitter: www.twitter.com/Adam_Gron

Hunter Skipworth
Social Media Manager | McLaren Automotive Limited
Phone: +44 (0) 1483 261500
Mobile: +44 (0) 7990 564 052
E-mail: hunter.skipworth@mclaren.com

Media website: cars.mclaren.press
Facebook: www.facebook.com/mclarenautomotive
Twitter: www.twitter.com/McLarenAuto
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