New McLaren 720S supercar arrives in Korea
26 Oct 2017
- McLaren Automotive unveils the new 720S as the second-generation Super Series debuts in Seoul
- Defined by aerodynamic purity and luxurious driver-focused cabin space, the 720S delivers unparalleled performance and driver visability
- First new model in the Track22 business plan follows
SEOUL . McLaren Automotive offered Korean guests an exclusive look at the latest model in its Super Series range in Seoul, South Korea. Lighter, faster, and even more dynamically capable than its McLaren 650S predecessor, and with unparalleled levels of interior space and sophistication, the new McLaren 720S has a breadth and depth of abilities that involve and satisfy drivers.
The new McLaren 720S introduces the second-generation Super Series, the product family at the heart of the McLaren brand. Boasting unparalleled performance, the McLaren 720S pushes the limits of possibilities for a supercar, incorporating the widest range of dynamic capability of any McLaren, and fusing visual drama, state-of-the-art technologies, and aerodynamic purity to introduce a new generation of McLaren’s design language.
George Biggs, Managing Director, McLaren Automotive Asia Pacific said: “We are thrilled to officially unveil the highly-anticipated McLaren 720S here in Seoul. South Korea is a key market for McLaren and, in many ways, is arguably one of the countries that tends to lead trends in Asia. The response to the new 720S has been phenomenal and mirrors the response from drivers around the globe. True to McLaren’s pioneering spirit, the McLaren 720S is a revolutionary leap forward, a high-performance supercar that is both incredible to drive and extremely striking to look at.”
Just one year after the announcement of the Track22 business plan, the 720S is the first of 15 new cars or variants to be unveiled as part of the six-year plan. As part of Track22, McLaren Automotive is significantly investing in further developing the world’s best drivers’ cars, continuing to redefine two-seater sports supercars and introduce hybrid technology to at least 50 per cent of new McLaren models by 2022, following on from the McLaren P1TM, the world’s first hybrid hypercar.
As McLaren’s first-ever replacement of a product family, the McLaren 720S renews the Super Series range at the core of entire model line up and sets new benchmarks for supercar excellence. Flanked by the Sport Series, 540C, 570S and 570GT, and Ultimate Series, P1 and P1 GTR, the Super Series consists of the 650S, 675LT and 720S.
The innovation of the 720S provides an insight into the future of McLaren’s world-class supercars, with further expansion in the Sports Series and Ultimate Series families still to be revealed in the coming years.
Deliveries of the McLaren 720S will commence in Korea in late 2017. For more information, contact McLaren Seoul (02-3482-6565).
Notes to Editors:
A selection of high resolution images accompanying this release is available to download from the McLaren Automotive media site – cars.mclaren.press
About McLaren Automotive:
McLaren Automotive is a British manufacturer of luxury, high-performance sports and supercars, located at the McLaren Technology Centre (MTC) in Woking, Surrey. For the past 30 years, McLaren has pioneered the use of carbon fibre in vehicle production and since introducing a carbon chassis into racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1 respectively, McLaren has not built a car without a carbon fibre chassis.
Following the global launch of McLaren Automotive in 2010, the groundbreaking 12C was revealed in 2011, the 12C Spider in 2012, and the limited-run McLaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in Coupé and Spider form in 2014, while 2015 proved to be a year of unprecedented growth of the product portfolio with five new models launched across the full range. The strictly limited edition 675LT Coupé premiered at the Geneva Motor Show alongside the track-only McLaren P1™ GTR which, with 1,000PS, became the most powerful model ever produced by the brand. The much-anticipated Sports Series became the third – and final – model tier in the McLaren range with the 570S Coupé and 540C Coupé debuting in New York and Shanghai respectively, less than one month apart. The end of 2015 saw the launch of the fifth model, the 675LT Spider, which was as a direct response to customer demand. The year also saw the end of production for the first model in the Ultimate Series as the 375th McLaren P1™ was completed, closing what had become a defining year for the British brand. 2016 continued where 2015 had left off with the introduction of the 570GT - a second bodystyle for the Sports Series and the most luxurious car McLaren has ever built, as well as the 570S GT4 and 570S Sprint track variants. 2016 also marked the introduction of the company’s new business plan, Track22, which sees the company investing £1B in Research and Development to deliver 15 all new cars or derivatives by the end of 2022, of which at least 50% will feature hybrid technology. The uplift in sales in 2016 also saw the launch of the second shift at the McLaren Production Centre as well as the company’s third year of profitability in just six years of trading. In March 2017, the second-generation Super Series was introduced at the Geneva Motor Show with the global premiere of the McLaren 720S.
McLaren Automotive Partners
To support the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, McLaren Automotive has partnered with world leading companies to provide specialist expertise and technology including, AkzoNobel, Kenwood, Pirelli, Richard Mille and SAP.
Visit cars.mclaren.com for more details.
PR Manager – Asia Pacific | McLaren Automotive Limited
Phone: +65 6338 3700
Mobile: +65 9109 3698
Head of Administration - McLaren Seoul | Kiheung International Ltd.
Mobile: +82 (0) 10 2634 3476
Marketing Assistant Manager - McLaren Seoul | Kiheung International Ltd.
Mobile: +82 (0) 10 3073 2390
Media website: cars.mclaren.press
You Tube: www.youtube.com/mclarenautomotivetv